Catalogs by nature are often large and complex documents. They require skilled users with specific expertise to create and maintain engaging, cost-effective and timely content to support an organisation’s sales & marketing strategy. A majority of catalogs created today are made using Adobe InDesign – the fully featured desktop publishing application typically sold as part […]
Designing an automated catalog workflow requires a number of key components to be aligned. This diagram and explanatory text below is designed to give you an overview of these elements. The subject matter is discussed in more detail elsewhere within this Knowledge Base. Environment setup Product data Your catalog data is most commonly sourced from […]
Automating your catalogs Catalogs, price lists and brochures with repeated page layouts can often be created in a very efficient manner using automation software. If you currently complete your catalog, price list or brochures page-by-page using Adobe InDesign, Quark Xpress, Microsoft Word, Excel or another tool – or you’re looking to create a PDF or […]
Catalogs typically fall in to one of two layout types – flow-based or grid-based. While many catalog characteristics are common to both types, there are some specific (and significant) differences between the two. This guide has been designed to explain these major differences and to provide detailed information for consideration at (or near) the start […]